Low Level laser Therapy (LLLT) Cold Laser - THOR Laser

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The THOR Logo
Our Symbol | Colour Specifications | Using the THOR logo

Colour Specifications

The brand colors for the THOR logo have been selected to reflect the brand concept and identity, and to maintain integrity and impact with continuous use over many years. These colors are intended to play an extremely important role in expressing the brand, through their repeated use in all varieties of visual media.

The colour palettes below describe in detail, primary color options for the THOR brand identity and how each may be accurately and consistently applied across print, web and painted applications.

Black

Use the colour specifications on the right to accurately apply the Black in the THOR logo across print, web and painted applications.

   

Gray

Use the colour specifications on the right to accurately apply the Gray in the THOR logo across print, web and painted applications.

   
To accentuate and maximize the impact of the THOR logo, always try to use the two-color version on a white background as displayed in the header of this page. While white is the preferred background for the two-color logo, please follow the guidelines below for use on coloured and image backgrounds.
   

Light-Colored Backgrounds

It is acceptable to use the two-color signature on light gray or other light backgrounds provided the “O” remains clearly legible.

 


   

Dark-Colored Backgrounds

On dark-coloured backgrounds, use the reverse signature. This ensures the signature’s legibility.

 


Click here to read about acceptable and unacceptable use of our logo.