Low Level laser Therapy (LLLT) Cold Laser - THOR Laser

THOR Branding Guidelines

The following pages provide a framework of guiding principles for applying the key elements of our brand across our entire “communications toolbox”, including all corporate identity items, sales and marketing resources [both online and in print], and all oral presentations. The goal is not to be restrictive so as to hinder the purpose or effectiveness of our communications; rather that through the careful management of the basic elements and attributes of our identity, we will enhance the THOR brand each time we promote our products and services.

The THOR brand is all about what our company stands for. A strong THOR brand is vital to the future success of our company. As an international company we have countless opportunities to use our corporate identity to build upon THOR’s good reputation. So, it is essential that our business documents, website, newsletters, print ads and all other company materials adheres to our corporate branding guidelines.

Of equal importance are messages that THOR employees, partners and dealers express in our verbal communications. It is essential that everyone is on the same page regarding our understanding of, and ability to express, THOR’s brand positioning and attributes.

We ask that our employees, partners and dealers periodically review these pages to ensure familiarity with our company culture, goals, and branding guidelines.

If you have any questions or comments regarding these guidelines, please contact our Marketing Department.

[top]